Significant shift in source markets for Destination India: ForwardKeys study

The latest air ticket data analysed by ForwardKeys reveals that comparing April-September 2021 against the same six months in 2019, a significant shift in source markets is evident. The USA, which used to account for 31% of actual air tickets into India pre-COVID has doubled. The UK, a traditional source market, has shrunk by more than half to only 6%.

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