Tag Archives: KTM Society

Sending out a strong message that tourism in the flood-battered Kerala will be back on the rails in double-quick time, Kerala Travel Mart (KTM) will hold its biennial meet in Kochi from September 27-30. Being held in the wake of the devastating floods, the tenth edition of KTM will focus on measures that would lead to a strong resurgence of tourism, which is the mainstay of Kerala’s economy. The inaugural session of the four-day event, being organised by the KTM Society in association with the state tourism department, will be held at Grand Hyatt Kochi Bolgatty on September 27. In the next three days, a series of buyer-seller meets, seminars and policy deliberations will take place at Samudrika and Sagara Convention Centre at the Willingdon Island. “The response to this edition of KTM has been overwhelming with 395 overseas buyers and 1,095 domestic buyers having registered as participants. The complete list of participants for the buyer-seller meet will be released on September 10,” said Baby Mathew, President, KTM Society. KTM will serve as a strong platform to showcase its time-tested as well as new products of Kerala. The new products launched by the state government like the Malabar River Cruise project, focusing on nine rivers in north Kerala, will be showcased before the delegates.  

Kerala Travel Mart (KTM) is set to take place as per schedule despite the recent floods in Kerala leading to huge devastation and loss. Abraham George, President, KTM Society confirmed that KTM will take place as per schedule with the inauguration on September 27 and business meetings from September 28-30, 2018 in Kochi. “The Kerala tourism industry is back for business and we will be showcasing our products and hold business meetings at KTM. Most of the destinations are not much affected by the floods; it’s only a few roads that have damaged. The government is working to fix that. Also, whatever work needs to be done at the resorts and the tourist destinations will be completed in about 10 days and we will be ready to welcome tourists,” he said.

The ninth edition of Kerala Travel Mart (KTM) was inaugurated in the presence of Kerala Chief Minister Pinarayi Vijayan; Suman Billa, Joint Secretary, Ministry of Tourism, Government of India, Abraham George, President, KTM Society, V. Venu Principal Secretary, Kerala Tourism, among other dignitaries at Le Meridien, Kochi. 57 countries besides 20 Indian states are participating during the three-day biennial event, which is being organised by the KTM Society in association with the Department of Tourism, Government of Kerala on September 27, World Tourism Day. Ten countries will be represented at the Mart for the first time, with Mexico, Georgia, Japan, China, Chile, Greece, Iran, South Korea, Saudi Arabia and Botswana. The 560 total international delegates registered for KTM 2016 features the biggest-ever contingents from 10 highly-prized traditional markets, including the US, Canada and Australia. Domestic participation too has seen an uptick, buoyed by aggressive marketing campaigns. Some 1,304 Indian buyers will participate this year.

The ninth edition of Kerala Travel Mart (KTM) is set to be the biggest and farthest-reaching yet. The biennial event will witness 57 countries besides 20 Indian states during the three-day Mart, which is being organised by the KTM Society in association with the Department of Tourism, Government of Kerala on September 27, World Tourism Day, in Kochi. Ten countries will be represented at the Mart for the first time, with Mexico, Georgia, Japan, China, Chile, Greece, Iran, South Korea, Saudi Arabia and Botswana – markets as diverse as they are distant – all confirmed to participate. The 560 total international delegates registered for KTM 2016 features the biggest-ever contingents from 10 highly-prized traditional markets, including the US, Canada and Australia. Domestic participation too has seen an uptick, buoyed by aggressive marketing campaigns. Some 1,304 Indian buyers will participate this year. “The KTM has always emphasised the consistent identification of quality buyers in ever newer territories as much as retaining participation from conventional markets. With representation from 10 new nations this year, our efforts have borne fruit,” said Abraham George, President, KTM Society. “For KTM 2016, we have extended the prefixed appointment system to registered domestic buyers, which will help the business session be more effective for both the sellers and buyers. The focus is on emphasising quality of interactions,” he added.