In a bid to promote Incredible India destinations on the social network, the Ministry of Tourism, Government of India has launched its account on five major social media websites, namely, Instagram, Pintrest, LinkedIn, Periscope, and Vimeo. Tourism Secretary Vinod Zutshi, along with Joint Secretary-Tourism Suman Billa and other MOT officials made the five accounts live in the presence of travel and tourism professionals, state governments and private players. Zutshi observed that the clientele involved in tourism is much more tech-savvy than any other industry. MOT wants to take a 360-degree approach to interact with consumers for which it has decided to actively leverage social media platforms, he added. He also said that it is for the first time that MOT has appointed an agency for marketing and promotion, and is developing a content sharing network with Incredible India offices and state governments. “The ministry has also kept aside a sizeable amount of budget for promotion through e-media platforms,” Zutshi said. MOT’s Twitter presence has increased by 94,000 between May-August, 2016, Billa revealed. He also called upon state governments, Incredible India offices across the country and the world, private players and tourism associations to actively participate in social media campaigns and share their high resolution images, videos and other tourism related information which can be shared on social media platforms for promoting a destination. Billa revealed that the upcoming Incredible India Tourism Investors Summit will be played out on LinkedIn in a big way to get in touch with the precise target HNI and travel trade. He also called up on tourism associations to share their new packages and workshops and live images and videos from their annual conventions with MOT so as …
Read More »MOT approves Swadesh Darshan projects worth Rs. 450cr for 5 states
The Central Sanctioning and Monitoring Committee (CSMC) for the Swadesh Darshan Scheme in Ministry of Tourism has approved projects to the tune of Rs. 450 crore for development of Heritage circuit in Madhya Pradesh and Uttarakhand, Ramayana Circuit in Uttar Pradesh, North East Circuit in Sikkim and Coastal Circuit of Tamil Nadu. The Heritage Circuit in state of Madhya Pradesh, covers Gwalior- Orchha- Khajuraho-Chanderi-Bhimbetka-Mandu with total project cost of approximately Rs. 100.00 crore. The project envisages world class infrastructural development of the sites which includes developing a Theme Park and Convention centre in Khajuraho, Sound and Light Show in Mandu. Site Illumination, Construction of Tourist Facilitation Centres and parking area are other intervention proposed in the circuit. The Heritage Circuit in Uttarakhand is on developing Tourism Infrastructure in Jageshwar-Devidhura-Katarmal-Baijnath sites with total project cost of approximately Rs. 83 crore. The highlights of project in Uttarakhand are development of Eco Log Huts, Sound and Light Show and Upgradation of Temple Pathways. Coastal circuit in State of Tamil Nadu envisages development Chennai- Mamamallapuram-Rameshwaram-Manpadu–Kanyakumari with total project cost of approximately Rs.100 crore has been approved. Sound and Light Show, development of Beach amenities, Construction of Pedestrian Bridge connecting Vivekanand memorial with Tiruvalluvar Statue are major highlights of project. Ramayana Circuit in State of Uttar Pradesh envisages development of two destinations viz. Chitrakoot and Shringverpur. The Project cost for this circuit is approximately Rs.70 crore for development of Parikrama marg, food Plaza, Laser Show, Foot Over Bridge connecting MP and UP part of Chitrakoot. Development of Ghats, Tourist Facilitation Centre and Parking area. Ramayana Circuit in Uttar Pradesh also includes Ayodhya for which the State Tourism Department of Uttar Pradesh is preparing Detailed Project …
Read More »PATA-MOT roadshow in Europe from Oct 17-27
PATA India Chapter in cooperation with Ministry of Tourism, Government of India, is conducting its business development roadshows in six European cities from October 17-27, 2016. The roadshow will begin in Helsinki (Finland) on October 17, and move on to Stockholm (Sweden) on October 18, Copenhagen (Denmark) on October 20, Vienna (Austria) on October 24, Prague (Czech Republic) on October 26, and conclude in Warsaw (Poland) on October 27. PATA India Chapter’s Executive Director, Runeep Sangha, said, “PATA looks forward to carrying 15-20 sellers from India including airlines, hotels, special interest groups, and destination management companies.” The meetings aim to promote inbound tourism from these important and emerging source markets for India.
Read More »BRICS Convention on Tourism from Sept 1-2 in Khajuraho
Ministry of Tourism, Government of India (International Cooperation Division) is organising the BRICS Convention on Tourism from September 01-02, 2016, in Khajuraho, Madhya Pradesh. Delegation from the BRICS nations including Tourism Minister of South Africa is expected to participate in the Convention, which is being held as a precursor to the BRICS Summit to be held in Goa on October 15-16, 2016. The two day event will comprise of inter-governmental exchange of views and ideas, panel discussions on technology, innovation in tourism, and cooperation between the BRICS countries for promoting intra-regional tourism. B2B meetings between the India Travel Trade and their counterparts from the BRICS countries will also be organised. Elements of culture, handicrafts and cuisine from different regions of India will be showcased during the convention. The inaugural ceremony and proceedings on September 1, 2016, is being organised at the Convention Centre of Ramada Hotel, Khajuraho. Madhya Pradesh Tourism is sponsoring a gala cultural evening and dinner at Clark’s Hotel Khajuraho on September 01, 2016, for the delegates attending the BRICS convention. On September 02, 2016, panel discussions on the topics, “Cooperation among the BRICS countries for promotion of Tourism” and “Technology, Innovation in Tourism: Adapting to change” has been organised. Post-convention familiarisation tours are also organised for the BRICS delegates from September 03-06, 2016. The itineraries for the familiarisation tour would cover important tourist destinations in Madhya Pradesh, Uttar Pradesh and Bihar, which include Varanasi-Bodhgaya, Orchha/Agra, and Bhopal-Sanchi-Bhimbetka. The familiarisation tours will be hosted by the respective state governments.
Read More »MOT roadshow attracts Chinese investors in Shanghai
Vinod Zutshi, Secretary, Ministry of Tourism, recently visited Shanghai in a bid to attract Chinese investment in India’s tourism sector. Close to 20 prominent investors participated in the event which was a part of roadshows being conducted in different parts of the world to promote participation of investors’ at the forthcoming Incredible India Tourism Investors Summit scheduled to be held at New Delhi from September 21-23, 2016 being organised by MOT, in partnership with Tourism Finance Corporation of India and the CII. The Summit will bring together more than 20 Indian states unveiling a large bouquet of projects close to around 1000 in number, both of core infrastructure and those specific to various themes of tourism be it hospitality, medical, MICE, Buddhist, entertainment and cruise tourism etc, the Secretary informed the Chinese investors. He also said that what makes this Summit unique is that it would see a large no of B2G meetings and states would offer single window for foreign and domestic investors interested in picking up their tourism sector projects in the true spirit of ease of doing business. Zutshi also pointed out that never was there a more favourable time to invest in India than now with strong macro-economic indicators and the current government’s commitment to investment facilitation like never before. Several members who were present from the Chinese side expressed their interest in attending the Summit in now Delhi next month and appreciated the preparation of the Indian Government in attracting Tourism specific foreign investment.
Read More »MOT rings in I-Day celebrations with Bharat Parv
Bharat Parv, a cultural celebration organised by the Ministry of Tourism from August 12-18 at Rajpath, will see participation from 17 states, revealed Vinod Zutshi, Secretary-Tourism, Govt. of India. Defence Minister Manohar Parikar inaugurated the event. Held in commemoration of Independence Day, the celebrations exhibit the vast tourism offerings of the country through a crafts bazaar and cultural performances, and showcase the variety of delicacies in the country. Highlights of the week-long affair include an exhibition by Ministry of Information and Broadcasting termed ‘Azadi 70 Saal – Yaad Karo Kurbani’ along with performances by bands from the Armed Forces. With celebrations commencing midday, the event is free for general public but identity proof will be checked at entries of the venue.
Read More »Free Wi-Fi at tourist sites soon: MOT
After easing visa services with the introduction of e-Tourist Visa (eTV), the Ministry of Tourism (MOT) is also planning to provide free Wi-Fi services at tourism hubs in India, revealed Vinod Zutshi, Secretary, Ministry of Tourism. He added that after discussions with various service providers, BSNL would most likely work with MOT to offer such provisions.
Read More »SIM cards for tourists on eTV, soon
The Ministry of Tourism (MOT) will soon be providing SIM cards for tourists who avail the e-Tourist Visa (eTV) services, informed Vinod Zutshi, Secretary, MOT, Govt. of India. “We are in talks with a few service providers to partner with us for this and it will be launched very soon,” he said. Referring to the proposed eTV for MICE, he said that eTV for business tourists will most likely be rolled out first. He added the department is still working on other proposed amendments in eTV, such as modifying single-entry to multiple & extension of eTV application duration from 30 to 60 days.
Read More »MOT-MoCA task force to address regional connectivity
The Ministry of Tourism (MOT) has formed a task force with the Ministry of Civil Aviation (MoCA) to address and simplify regional connectivity scheme. Vinod Zutshi, Secretary, MOT, Government of India, said, “By working together, we aim to make travelling for tourists much simpler especially for those who opt for the different theme based circuits.” A meeting was held last week between the two ministries to discuss the particulars and address complications that may arise. This would also simplify travel for the transnational Buddhist Circuit which is in the pipeline and has recently been approved.
Read More »MOT calls for Hospitality Development Board in States/UTs
The Ministry of Tourism (MOT) has advised State Government/Union Territory Administrations to set up Hospitality Development Boards if the same do not exist in their respective States/Union Territories. The Ministry of Tourism (MOT) has so far sanctioned 12 Institutes of Hospitality Management in the northeastern states. Out of these Central Institute of Hotel Management, Guwahati, Central Institute of Hotel Management, Shillong, State Institute of Hotel Management, Gangtok and Food Craft Institute, Nawgaon are operational. This information was given by Dr. Mahesh Sharma, Minister of State (I/C) for Culture and Tourism in a written reply in Lok Sabha. The State Government of Maharashtra has reportedly setup Hospitality Development and Promotion Board. List of Institutes in North Eastern States for which Central Financial Assistance has been granted by MOT. 1. Central Institute of Hotel Management, Guwahati , Assam 2. State Institute of Hotel Management, Itanagar, Arunachal Pradesh 3. State Institute of Hotel Management, Imphal, Manipur 4. Central Institute of Hotel Management, Shillong, Meghlaya 5. State Institute of Hotel Management, Aizawl, Mizoram 6. State Institute of Hotel Management, Dimapur, Nagaland 7. State Institute of Hotel Management, Gangtok, Sikkim 8. State Institute of Hotel Management, Agartala, Tripura 9. State Institute of Hotel Management, Jorhat, Assam 10. Food Craft Institute, Nawgaon, Assam 11. Food Craft Institute, Tura, Meghlaya 12. Food Craft Institute, Namchi, Sikkim
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