Tag Archives: StayWell Holdings

StayWell Holdings have re-launched the Stay Well Rewards Program – a modern loyalty program offering guests of StayWell Holdings’ The Prince Akatoki, Park Regis and Leisure Inn brands the ability to earn points and receive exclusive perks for their stays. The global program, which is available across all StayWell properties around the world, including participating hotels in Australia, Bahrain, India, Indonesia, Singapore, United Arab Emirates and the United Kingdom, gives members the ability to earn points that can be redeemed for complimentary award nights. Points earned can also be redeemed with dozens of partners globally, allowing guests to cash in on airline miles, online retail, social media currencies and charitable contributions. Fiona Godfrey, Global Director of Revenue Generation at StayWell Holdings said the program will take customer experience to the next level and deliver guests a broad range of premium rewards and benefits. “After reviewing several hotel reward program platforms for our valued guests, we decided to relaunch our previous offering and operate a loyalty program that gives members the opportunity to earn rewards how, where, and when they want,” she said. Peter Gorla, CMO of Hospitality Marketing Concepts and Managing Director of VOILÀ Hotel Rewards said HMC is committed to ensuring the new programs’ success and longevity in the market. “We’ve worked hard to create an innovative and exciting member-centric loyalty proposition which complements the ever-growing digital world and StayWell Holdings’ global offering. Built on the proven VOILÀ Hotel Rewards loyalty platform, managed and enhanced for over 13 years by HMC, the Stay Well Rewards program will enrich the StayWell Holdings experience by providing members with a world-class hotel loyalty program,” he said.

StayWell Holdings and Prince Hotels have announced the launch of a new luxury hotel brand offering – The Prince Akatoki – which will target the international market (outside of Japan) and complement the brands already operated by StayWell and Prince Hotels. Prince Hotels has agreed that StayWell Holdings will be assigned the rights to use The Prince Akatoki as the 5-star brand for future global development opportunities. Simon Wan, President and Director of StayWell Holdings said,” The Prince Akatoki will provide travellers with an opportunity to experience luxury services and amenities expected of a 5-star hotel brand reflecting certain elements of Japanese refined hospitality and culture. Japanese hospitality is renowned for service, tranquillity, and its peerless aesthetic. This is precisely what The Prince Akatoki will deliver. For international travellers, it offers a unique and authentic Japanese flavour.” “The travellers we anticipate as guests of The Prince Akatoki brand are those actively seeking high quality services and amenities when visiting from gateway cities worldwide, with a specific focus on London, New York, Singapore, Bangkok, Mumbai, Hong Kong and Shanghai,” he said. “Customers in Japan are familiar with the Prince brand, so they will easily recognise the new brand when they are looking for a hotel overseas. For travellers who have not yet experienced Prince Hotel brands, The Prince Akatoki will be their first brand experience, and will build positive sentiment and greater brand awareness globally, whilst increasing inbound tourism in Japan,” Wan said.

StayWell Holdings has announced its first Park Regis portfo in South India, with the rebranding of Aveda Resort & Spa in Kumarakom to Park Regis Aveda. The 44-room hotel will be the the first hotel to open post the acquisition of StayWell Holdings by Prince Hotels. Located in Kerala, Park Regis Aveda is in an international tourism hub, with the region renowned for its palm-lined beaches and backwaters, as well as the spice and tea covered hills of the Western Ghats. Simon Wan, President & Director, StayWell Holdings said, “Opening a hotel in Kerala presents many benefits for StayWell in India, as well as operators in the local region. Kerala is a popular tourist destination and Aveda Kumarakom has fast become the preferred accommodation for guests who place emphasis on privacy and luxury while travelling. We will continue to look for opportunities to expand our brands both in India and internationally.” On the tie-up with StayWell Holdings, Prashant Chawla, Owner, Park Regis Aveda, Kumarakom said, “I am thrilled to be working alongside a brand with the global recognition of StayWell Holdings and am certain the hotel experience will be elevated under their leadership, offering an unmatched hospitality and par excellence service.  This partnership will not only open up our horizons in India, but also internationally, and we look forward to taking this association beyond one property.” Park Regis Aveda will be StayWell Holdings’ 23rdth operational property and marks the brands move into a new space of luxury travel.