Tag Archives: tourism

Arvind Singh, Secretary, Tourism, said that the MOT is very happy with the increased focus and attention on tourism. “All the stakeholders—central government, state government and private sector, will have to work together to take the mission that the PM has for the sector, to take it forward.”

Arvind Singh, Secretary, Tourism, has said that the MOT has a clear plan and accountability is in place to ensure aggressive promotion of Incredible India in key source/emerging markets. “Necessary support to Indian tour operators will be channelized by the NTB for effective market penetration and promotion,” he added.

Arvind Singh, Secretary, Tourism, has said that at international travel fairs, every country has significant representation of hotels and airlines at their stalls. “However, India only has tour operators and travel agents. There is hardly any presence of hotels and airlines. Going ahead, we need to ramp that up because we have world class airlines and hotels,” he said.

Sunaina Mehta, Joint director, Tourism, J&K, has said that, “We are looking forward that more investments take place as we are in the process of  outsourcing the assets and we look forward that better players come forward for PPP, so that some better avenues are also generated for earning livelihood for the youth of J&K and at the same time explore the potential at various destinations.”

Arvind Singh, Secretary, Tourism has said, “We have supported the UDAN scheme in several tourism routes and will continue to do so. The scheme has gained attraction and it has helped to provide connectivity and access to remote areas to smaller airports and airports which were never heard of.”

Arvind Singh, Secretary, Tourism, has said that inbound tourism is projected to recover faster in 2023. “There is a strong interest of the hospitality industry to invest in the North-East and Southern islands which is an encouraging sign,” he said.

Rakesh Verma, Additional Secretary, Tourism, has said that the tour operators are the most significant members of the value chain. “They interface with the customer & the markets and the role is going to get increased. They are the ones who get impacted by the changes in the industry,” he added.

Rakesh Verma, Additional Secretary, Tourism, has said that IATO has organized some great sessions and there will be brainstorming on various issues on how industry can accelerate growth and how both government and industry can work together. “I think this will be a very meaningful convention with lot of ideas to benefit the sector,” he added.

The parliamentary standing committee on Transport, Tourism and Culture, in its 331st report said that with the increased competition among various countries to attract more foreign visitors, it is an imperative need for India to prepare a better marketing strategy by hiring marketing experts to attract foreign visitors.

Rakesh Verma, Additional Secretary, Tourism, has shared that they are looking at over ₹1000 crore to be given to the board for implementing the marketing and promotional campaigns. “It will cover different channels and the focus will be on country specific strategies and on digital platform,” he added.