celebrates year one with 50,000+ visitors from over 110 countries

The Sigmund Project is tourism’s first digital not-for-profit dedicated to supporting innovation through the power of collaboration.

Since Sigmund’s launch in June 2021…

  • org has received 50,000+ visitors from over 110 countries.
  • The Sigmund team has hosted 64 mentor calls with entrepreneurs from across the globe.
  • 223 ideas have been presented that aim to advance tourism for good.

In the last twelve months, The Sigmund Project’s small yet mighty team has created the first-of-its-kind, open-source platform for entrepreneurs in travel & tourism. connects these entrepreneurs with collaborators from around the world who can help them take their ideas to the next level (ie. scale, pivot, attract new users, build tech, hire, etc.).

Reflecting on its first year, the founder of The Sigmund Project, Alan Elliott Merschen said, “Thank you all that have visited our site and to the 8,500+ tourism professionals who have joined The Sigmund Collective… so far. You are an integral part of ‘The SigmundVerse’, and we thank you for your openness to collaborate for a better tomorrow. For anyone interested in helping entrepreneurs in travel take their ideas to the next level, we invite you to browse the OPEN · SOURCE platform and see how you can lend your expertise. Let’s see what’s possible.”

In seeking out new ideas to transform the tourism industry, Sigmund is guided by the UN’s 17 Sustainable Development Goals and encourages its entrepreneurs to align their business with these important indicators. Sigmund is interested in business ideas that have a triple bottom line. It’s always in search of the next socially minded, environmentally conscious, and fiscally sound idea to transform tourism.

Sigmund champions ideas from sustainability to DEI to accessibility. Examples of ideas presented in these categories include Alison’s Idea – A new booking platform called GoKinda that curates stylish, accessible, and conscious hotels that have a positive impact on people and the planet, Danny’s Idea- Building a more diverse pipeline of industry professionals through an early career program for underrepresented youth and Muthuri’s Idea- Kenya’s first accessible travel brand and PLWD dedicated mobility solutions.

Sigmund believes entrepreneurs like these are the future of travel and tourism. By offering a helping hand, they are unlocking the potential of the global tourism industry in their own (albeit small) yet mighty way.

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