MOT forms action plan for B&Bs and homestays

As part of the action plan, the Ministry of Tourism (MOT) will launch an aggressive marketing strategy to enlist more bed and breakfast establishments to the Incredible India Bed & Breakfast /Home Stay Scheme and involve online travel agents in its promotion. Rationalisation of taxes and simplification of procedures will be addressed to move towards ease of doing business while groups were constituted to study various aspects of this scheme and submit recommendations in a time bound manner. Through this action plan, MOT aims to fill the desired additional hotel capacity and give impetus to establishments run by the central and state government as well as those run by OTAs since construction of hotels has a long gestation period. This was imparted by Vinod Zutshi, Secretary – Tourism, at MOT’s workshop  on Incredible India Bed & Breakfast /Home Stay Scheme held on 30th May 2016. The workshop was attended by officials from MOT and various State Governments, representatives from the hospitality and the travel trade industry and CEOs of OTAs.