VisitBritain appoints new Country Manager for India

Vishal Bhatia has been promoted to take on the role of Country Manager – India at VisitBritain effective immediately. Based in Mumbai, he will be taking on the day-to-day aspects of VisitBritain’s operations in India. He has been associated with the tourist board since February 2013 when he started out as Deputy Manager and subsequently appointed as the B2B Manager.
Bhatia was Interim Country Manager from June-December 2016. He has been integral in delivering the India strategy, while leading on all B2B activities in the market. He was also instrumental in delivering the first joint co-operative partnership under GREAT in 2013. Bhatia has extensive market knowledge and expertise of the local travel landscape.
Shuja Mehdi who is based in VisitBritain’s Delhi office will also assume a new role and be responsible for all trade activity as the B2B Manager. On his appointment, Bhatia says, “I thank our travel partners and the travel trade at large for their continued support over the years and look forward to working closely with them.”